Articles & talks

Longer-form writing on product craft, plus recordings of talks I give. Everything here is drawn from work with real teams.

  • Article

    Roadmaps are a communication tool, not a promise

    Why treating a roadmap as a delivery contract quietly destroys trust — and what to publish instead.

    8 min read · Coming soon

  • Talk

    Discovery without the theatre

    A talk on cutting discovery rituals back to the handful of habits that actually change decisions.

    32 min watch · Coming soon

  • Article

    What a fractional CPO actually does in week one

    The first five days of an engagement: what I read, who I talk to, and what I refuse to change yet.

    6 min read · Coming soon

  • Article

    Prioritisation is a values problem

    Frameworks don't fail because the maths is wrong. They fail because nobody agreed what matters.

    7 min read · Coming soon